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Very Much Indian



Ask: 50.00L for 3% At Valuation: 16.66Cr

Deal: 50.00L for 10% At Valuation: 5.00Cr

Investment By:


Idea: Traditional and Ethnic Sarees

Founders: Slony Gambhir

Pitch No. 125
Season 2, Episode: 2
Titled: A Bigger Vision

About Very Much Indian

To the majority of Indian women, the saree isn’t just a fashion statement, rather it is an exhibition of sheer elegance, grace and confidence. Women wear sarees for different reasons. For some its merely fashionable, for others a matter of personal choice but to all of them collectively it is a way of life, six yards of life draped over a woman’s body. Do you remember the first time you learned to drape a saree? Do you remember how you grew up watching your mother drape it? The saree in its various avatars adorns women from the sub-continent and few other Asian countries like Myanmar, Malaysia, Cambodia and Thailand. Sarees are like the women that it drapes – Versatile! From business meetings to wedding nights, from political speeches to red carpets, from college farewells & corporate boardrooms to the kitchen, they truly have many avatars. The Saree has been in existence since the time of the Indus Valley civilization when we started cultivating cotton and using dyes. Ever since then it has evolved into a fashion staple and known for its versatility, so much so there are at least 70-80 draping styles and every style will help you recall the geographical origin of that particular style. Depending on its origins the length of a saree can vary from a mere 3 to 9 yards. It is suitable to be worn in all weather conditions. Be it the harsh, hot summers of our country or colder climatic conditions of north India, there’s a saree for every season. But what is most distinguishing about a saree is its universality. Women of every stratum wear it, be it the migrant labourer or the middle-class woman or the queens & princesses or women in power, their go-to costume is a saree. Silk, cotton, polyester, with zari, without zari, mill made, hand weaved, cheap ones, expensive ones, dyed, printed, crafted, embroidered, no matter what the type of saree, you will always be draping history around you. At Very Much Indian we strive to bring sarees from across India, sourcing it directly from the weavers right to your doorstep. Right from the exquisite Pure silks, Cotton, Cotton Silks, Linen, Paithani to Banarasi, Kota, Kalamkari, Maheshwari, Chanderi, Bandhani, Kanjeevaram, name it and we have them all.